After you have selected the contacts within a segment, you may want to remove some of them. You can do this by manually removing them from the lines in the Segment window, but it is easier and faster to use the Reduce Contacts function to specify which contacts to remove, and to use the Refine Contacts function to specify which contacts to keep.

To reduce segments

  1. In the Search box, enter Segments, and then choose the related link.

  2. Select the segment you want to reduce.

  3. On the Actions tab, in the Functions group, choose Contacts, and then choose Reduce Contacts. The Remove Contacts - Reduce window opens.

  4. On the Contact FastTab, enter filters to specify the information that you want to use to select the contacts to be removed from the segment.

  5. On each of the remaining FastTabs, enter one or more additional filters, and then choose the OK button.

You can reduce a segment as many times as you want. If you have refined the segment by mistake and want to go one step back, on the Actions tab, in the Functions group, choose Segment, and then choose Go Back.

After you have selected all the contacts to be included in your segments, you may want to save the segmentation criteria. You can then use these criteria to create new segments.

To see a list of the segment criteria that you have used, on the General FastTab on the segment card, choose the No. of Criteria Actions field.

Tip

See Also